Get your phones and cameras ready! HYPER JAPAN Festival is packed with colourful backdrops, adorable characters, and quirky corners that are made for photo fun. Whether you’re showing off your outfit, posing with your favourite mascot, or just snapping silly shots with your mates, there’s no shortage of places to strike a pose.

Here’s a round-up of the must-visit photo spots this year:

Say Hello to Nacchan:

Start your photo adventure with our very own mascot, Nacchan! Her bright and cheerful photo corner is full of colour and festival energy, making it perfect for selfies, group shots, or a quick pose to show your HYPER JAPAN love!

Sanrio: My Melody and Kuromi

Get ready for ultimate cuteness!! My Melody and Kuromi are coming to HYPER JAPAN for a special Meet and Greet on Saturday 19 and Sunday 20 July. It’s all included in your ticket, so no need to book or buy anything extra. Even if you can’t make it to the Meet & Greet, you can still visit the Sanrio photo booth during all three days of the event and capture some memorable moments.

M&G schedule:
Saturday, 19 July
10:30–10:45
11:30–11:45
12:30–12:45
15:30–15:45
17:30–17:45

Sunday, 20 July
10:30–10:45
11:30–11:45
13:30–13:45
14:30–14:45
15:30–15:45

KEWPIE:

Swing by the KEWPIE booth and snap a pic with the iconic mayonnaise cushion. Just the kind of quirky fun you expect from HYPER JAPAN🤩

Sylvanian Families: Say Hi to Flair-chan (Freya)

The lovely Flair-chan, known as Freya in the UK from Sylvanian Families, is making a special appearance on Saturday 19 July. She’s super photogenic, so pop by for a friendly wave and a cute photo.

Itasha:

Love anime? Love cars? Then you’ll love the Itasha Zone, where you’ll find real cars covered in amazing anime designs. These rides are loud, proud, and made for photos.

Polaroids with the Maids of England

Head over to the Maids of England and take a sweet little Polaroid photo as a souvenir. It’s a fun way to remember your time at the festival. A small fee applies for Polaroids, but worth it for the memories!

Summer Vibes at Suntory Booth

Cool off with some refreshing drinks at the Suntory booth, and free tastings are on offer. While you’re there, don’t miss the Japanese summer-themed backdrop!