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Sanrio Boutique at ARTBOX

Encounter the wonder of “Small Gift, Big Smile”, here in London – a truly Japanese shopping experience!

ARTBOX, the UK’s leading Japanese character goods shop, has some very exciting news. If you’ve ever dreamed of visiting a themed Sanrio shop in Japan, or if you’ve been before and now miss it dearly, you’re in luck…

ARTBOX is working with Sanrio’s Tokyo headquarters and team in London, to bring the delights of the Sanrio shopping experience directly to you, right here in the UK!

The magic of Sanrio’s philosophy, “Small Gift, Big Smile”, runs deeply in everything they do. It is the belief that a gift is more than just a gift, but rather a means of expressing heartfelt feelings, and creating smiles.

Sanrio Original goods are beautifully designed by the Japanese Sanrio creative team – they are high quality and have amazing attention to detail, and now you don’t have to go all the way to Japan to buy them!

Launching at HYPER JAPAN on 14th-16th July 2017, will be ARTBOX’s pop-up boutique showcasing the UK’s ultimate Sanrio shopping collection, directly from Tokyo. Browse through a huge range of adorable goodies featuring all of your favourite characters including Hello Kitty, My Melody, Gudetama, PomPomPurin, Little Twin Stars and Cinnamoroll.

As well as shopping through what is likely to be the UK’s widest ever range of Sanrio items, you can also enjoy the wonderfully themed environment and take part in photo opportunities, including a display showcasing popular Sanrio characters.

You will be able to celebrate the 15th Anniversary of Cinnamoroll, the long-eared wonder pup, with Limited Edition Anniversary items including the stunning dress, shoes and bag series. For the fashionistas out there, let’s not forget that Sanrio in Japan are known for producing super cute clothing and accessories, which are perfect for working into J-fashion outfits – and now you can shop for them here in London!

After HYPER JAPAN, Sanrio Original items direct from Tokyo will be available from ARTBOX’s shop in Covent Garden, and online at This is not a one-time arrangement – Sanrio Original items will continue to be available from ARTBOX, with delightful new items coming in every season!

ARTBOX is passionate about expressing the “Small Gift, Big Smile” philosophy here in the UK, and spreading Sanrio love far and wide. We would like to invite all our friends and guests to experience the magic of these four simple words.

Whether it’s a gift for someone dear to you or a special treat for yourself (you do deserve it, after all…), you’re bound to fall in love with something at the ARTBOX Sanrio boutique.