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Onitsuka Tiger

Founded in 1949, Onitsuka Tiger is one of Japan’s oldest shoe companies. Their first ever shoes were for basketball players, but the company now makes footwear for a multitude of sports- and with their cult retro styling, Onitsuka’s shoes are as popular with fashion lovers as they are athletes. You’ll be able to find some of their cool designs at HYPER JAPAN 2013!

The brand is proud of its sporting heritage, having played a part in almost every major international sporting event in the past sixty years. Onitsuka has an evolving design process that has resulted in trainer and clothing designs which offer optimum comfort and support, as well as a unique and stylish look.

Inspired by the Japanese values of attention to detail and master craftsmanship, when you put on a pair of Onitsuka’s shoes, you can’t help but stand out.